Amazon FBA Profit & Margin Calculator
Total Amazon Fees
$0.00
Net Profit
$0.00
Profit Margin
0.00%
ROI
0.00%
Understanding Amazon FBA Profitability
Selling on Amazon FBA (Fulfillment by Amazon) offers incredible scale, but the fee structure can be complex. To remain profitable, you must account for every cent that leaves your pocket before your product reaches the customer.
Key Components of the FBA Profit Formula
- COGS (Cost of Goods Sold): The total manufacturing cost per unit, including packaging.
- Amazon Referral Fee: This is Amazon's commission for selling on their platform, typically 15% for most categories.
- Fulfillment Fee: A flat fee per unit based on weight and dimensions that covers picking, packing, and shipping to the customer.
- Inbound Shipping: The cost to send your inventory from your supplier or warehouse to an Amazon Fulfillment Center.
- PPC / Advertising: The average marketing spend required to generate one sale.
Example Calculation
Imagine you sell a Yoga Mat for $40.00.
- Product Cost: $10.00
- Shipping to Amazon: $2.00
- Referral Fee (15%): $6.00
- FBA Fulfillment Fee: $7.50
- Advertising Spend: $4.50
- Total Expenses: $30.00
- Net Profit: $10.00
- Profit Margin: 25%
How to Improve Your Margins
If your profit margin is below 20%, you are in the "danger zone" for FBA. To improve your bottom line, consider optimizing your packaging to reduce the FBA size tier, renegotiating with your manufacturer for better COGS, or improving your PPC conversion rate to lower your marketing cost per unit.